👋Hi, I'm Kinga , founder of Brandspire

    So you want to be known , respected in your niche, and paid like the high performer you already are inside.

    Whether you're dreaming up a book, mid-manuscript, or already published, we turn your expertise into authority, visibility and real commercial opportunity. Let's find the route that fits where you are right now.

    Trusted by founders, CEOs and business authors, including Daniel Rubin, Gary Beckwith and Sandra Roycroft-Davis.

    As featured in & recognised byForbesBusiness InsiderYahooBusinessLiveTop 100 Marketing InfluencerBusinesswoman of the Year Finalist

    Self-Selection

    Start with where you are now.

    Choose the statement that feels closest. Each route shows the likely issue, how Brandspire can help, what it looks like in practice and what kind of investment usually applies.

    The Routes

    A guided self-diagnosis.

    Route 1

    I have a book idea, but I do not know if it is strong enough

    What may be happening

    The idea feels important, but it may not yet be commercially sharp. The audience might be too broad, the promise may be unclear, or the book may not yet connect to a business outcome worth building around.

    How Brandspire helps

    We pressure-test the idea against your market, audience, positioning, credibility and commercial model before you spend months writing.

    Best route

    Book Readiness Scorecard / 7 Strategic Decisions / 1 Day Strategy Workshop

    What this looks like in practice

    • Book idea diagnostic
    • Audience and positioning review
    • Commercial angle development
    • Authority gap analysis
    • Recommendation on whether the book is worth pursuing now
    • Next-step map for writing, launching or pausing the idea

    What this means for you

    You stop guessing whether the idea is “good enough” and get a clearer decision on whether the book can support your authority, visibility and business goals.

    Likely investment model

    Usually a lower-commitment route first. Early-stage prospects may begin with the scorecard or a diagnostic. Strategy support is usually a one-off investment and may be split into three payments depending on scope.

    Explore the 1 Day Strategy Workshop
    Route 2

    I am writing a book and want it to help my business

    What may be happening

    The manuscript is moving forward, but the business role of the book is not fully defined. It may need a clearer reader journey, stronger positioning, better offer alignment and a launch angle that does more than announce publication.

    How Brandspire helps

    We shape the strategy around the book while there is still time to influence how it enters the market.

    Best route

    Authority Book Accelerator / Self-Publishing Support

    What this looks like in practice

    • Book positioning review
    • Reader-to-client pathway
    • Offer alignment
    • Launch angle development
    • LinkedIn and content direction
    • Calls to action
    • Commercial architecture map
    • Self-publishing support and guidance

    What this means for you

    You get a practical map for what the book should do, who it needs to reach, how it should be talked about and how it can lead people toward your work.

    Likely investment model

    Usually a one-off strategy investment. For projects between roughly £1,000 and £10,000, payment may be taken upfront or split across three equal payments.

    Explore the Authority Book Accelerator
    Route 3

    My book is launching soon and I want a proper campaign

    What may be happening

    The book is nearly ready, but the launch ecosystem may not be. Without clear messaging, content, emails, review strategy, visibility angles and follow-up, a launch can become a short burst of activity with little after-effect.

    How Brandspire helps

    We build the campaign structure around the book so the launch has momentum, assets, proof and a clearer commercial destination.

    Best route

    Bestseller Campaign

    What this looks like in practice

    • Bestseller campaign strategy
    • Launch messaging
    • Email campaign assets
    • LinkedIn and social content
    • Review and reader activation plan
    • Visibility angles
    • Author bio and book positioning
    • Launch timeline
    • Post-launch follow-up route

    What this means for you

    You are not trying to hold the whole launch in your head. The campaign has a structure, timeline, messaging direction and asset plan, which makes it easier to promote the book with consistency and confidence.

    Likely investment model

    Bestseller Campaigns usually sit in the one-off project range. Depending on scope, investment may fall between the mid-four figures and low five figures, often split into three equal payments.

    Explore bestseller campaigns
    Route 4

    My book is already published, but it has not led to much

    What may be happening

    The book may be strong, but the ecosystem around it may be underdeveloped. People might respect the book without knowing what to do next. The missing piece could be positioning, visibility, reviews, LinkedIn content, lead capture, email nurture, speaking angles or a relaunch plan.

    How Brandspire helps

    We identify what the book needs around it now, then build a clearer route from attention to trust, enquiry and opportunity.

    Best route

    Bestseller Campaign / Book Relaunch Campaign / LinkedIn Authority / Authority Engine

    What this looks like in practice

    • Book ecosystem audit
    • Relaunch strategy
    • Bestseller or visibility campaign
    • LinkedIn authority content
    • Lead magnet or scorecard development
    • Email nurture sequence
    • Website/book page messaging
    • Reader-to-enquiry pathway
    • Speaking, podcast and partnership angles

    What this means for you

    Your book gets a second commercial life. Instead of relying on people randomly discovering it, you create more reasons to talk about it, share it, link it to your services and use it as proof of your expertise.

    Likely investment model

    A focused relaunch or Bestseller Campaign may be a one-off investment, usually payable upfront or across three instalments. If the work expands into ongoing LinkedIn authority, funnel, visibility or lead generation support, it may become a monthly retainer.

    Explore publish & launch support
    Route 5

    People know I have a book, but they still do not understand how I can help

    What may be happening

    Your author profile and business positioning are not fully connected. The book shows your thinking, but the market still needs a clearer explanation of the problem you solve, the people you help, the value you create and the offer behind the authority.

    How Brandspire helps

    We connect the book to the expert, founder or CEO behind it so people understand why your work matters and what to do next.

    Best route

    LinkedIn Authority / Authority Engine

    What this looks like in practice

    • Author-to-expert positioning
    • Commercial message refinement
    • LinkedIn profile and content strategy
    • Offer clarity
    • Authority story development
    • Website and book page messaging
    • Sales conversation pre-framing
    • Proof and credibility asset mapping

    What this means for you

    Your book stops sitting in a separate “author” box and starts supporting the way people understand your expertise, your services and your credibility.

    Likely investment model

    A positioning sprint may be a one-off project, often split into three equal payments. Ongoing LinkedIn authority management or wider authority support is usually structured as a monthly retainer.

    Explore book-to-business support
    Route 6

    I have a book, but my ideas and expertise are scattered

    What may be happening

    The book contains valuable ideas, but they are not yet working together across your positioning, LinkedIn presence, audience, relationships and commercial pathway. The market sees fragments rather than a recognisable body of work.

    How Brandspire helps

    We turn the thinking inside the book into a consistent authority presence, then connect that visibility to an owned audience and business opportunities where needed.

    Best route

    LinkedIn Authority / Authority Engine

    What this looks like in practice

    • Book-to-authority strategy
    • Positioning and message hierarchy
    • LinkedIn profile and managed content
    • Authority interviews and idea development
    • Relationship and opportunity support
    • Optional email, lead capture and nurture system

    What this means for you

    Your book becomes the source of an ongoing authority platform rather than a finished asset waiting to be rediscovered.

    Likely investment model

    LinkedIn Authority starts from £1,500 + VAT per month. Authority Engine starts from £3,500 + VAT per month. Both begin with the strategic onboarding required to build the right system.

    Explore Book-to-Business
    Route 7

    I have expertise and ideas everywhere, but no book yet

    What may be happening

    Your thinking may be spread across client work, talks, workshops, notes and content. Before adding an ongoing authority system, you need to decide what deserves to become the central idea and how a book should support the business.

    How Brandspire helps

    We use the 1-Day Strategy Workshop to clarify the audience, commercial promise, positioning and next move before you invest in writing, publishing or ongoing marketing.

    Best route

    1 Day Strategy Workshop

    What this looks like in practice

    • IP and idea review
    • Audience and problem definition
    • Commercial positioning
    • Book role and format decision
    • Offer connection
    • Practical next-step map

    What this means for you

    You leave with a strategic decision about the book and a clearer structure for the body of work behind it.

    Likely investment model

    This starts as a focused one-off strategy engagement, before any longer-term writing, publishing or authority support is considered.

    Explore the 1 Day Strategy Workshop

    Proof

    Trusted by founders, CEOs and business authors.

    Brandspire works with ambitious experts who care about the commercial role of their ideas. Our clients and author-led projects include founders, CEOs, consultants, speakers and business authors using books to build trust, visibility, authority and opportunity.

    Sole Survivor by Daniel Rubin

    Daniel Rubin

    Founder, Dune London

    Brandspire connected Daniel's book and PR visibility to a sustained authority platform, generating 130,486 LinkedIn impressions, reaching 63,384 people and supporting speaking opportunities and paid bulk book orders.

    How to Make a Million in Business by Gary Beckwith

    Gary Beckwith

    Founder / Business Author

    Bestseller campaign, LinkedIn profile setup and ongoing content creation, getting the book into bookstores and creating speaking opportunities.

    The Weight's Over by Sandra Roycroft-Davis

    Sandra Roycroft-Davis

    Author / Expert / Speaker

    We set up a podcast around the body of work and repurposed assets which is now monetised, developed the assets such as the landing page, and supported the launch to reach Sunday Times bestseller status.

    A few of the books we've worked on

    Story-Centred Leadership
    The Success Factor
    Passion to Lead
    Make the Midlife Move
    Leader Awakened
    Human Force
    The Billion Dollar Secret
    Sole Survivor

    Kinga and Brandspire's work have been recognised across business and marketing spaces, including:

    ForbesBusiness InsiderYahooBusinessLiveTop 100 Marketing InfluencerBusinesswoman of the Year Finalist

    At a glance

    Which route sounds closest?

    Where you areLikely issueBest routeWhat it helps you do
    Book ideaYou need to know whether it has commercial weightBook Readiness Scorecard / 7 DecisionsMake a clearer decision before investing time and money
    Writing the bookThe manuscript needs business alignmentAuthority Book AcceleratorConnect the book to your audience, offer and authority goals
    Launch coming soonThe campaign needs structureBestseller CampaignBuild momentum, assets, messaging and reader activation
    Already publishedThe book is underusedBook Relaunch Campaign / Bestseller Campaign / LinkedIn Authority / Authority EngineGive the book a stronger role in visibility, trust and enquiries
    Known as an authorPeople do not understand your offerLinkedIn Authority / Authority EngineLink the book to what you sell and want to be known for
    Book published, ideas scatteredThe book is not feeding a visible authority systemLinkedIn Authority / Authority EngineTurn the book into consistent visibility, audience and opportunity
    Expertise or IP, no book yetThe direction needs deciding before more is built1 Day Strategy WorkshopClarify the central idea, commercial role and right next move

    Investment

    What kind of investment should you expect?

    The right investment depends on the stage of the book, the level of strategy required and whether the work is a one-off project or an ongoing authority build.

    Some projects solve a specific problem: clarify the book idea, shape the launch, run a Bestseller Campaign, reposition the author brand or map the commercial pathway. Larger pieces of work usually need ongoing implementation, review and refinement, so they are normally structured as retainers — because authority is built through consistency, not a single asset.

    Investment rangeUsually suitable forTypical structure
    Free / low-costScorecard, early education, readiness checkFree or low-cost diagnostic route
    Under £1,000Early explorationUsually too early for hands-on Brandspire support
    £1,000–£3,000Smaller diagnostic, review or strategy interventionOne-off project, often paid upfront
    £3,000–£10,000Strategy, accelerator, positioning, launch prep or Bestseller CampaignOne-off project, often split into three equal payments
    £10,000–£15,000Deeper campaign, launch/relaunch, authority assets or combined strategy and executionOne-off project or short implementation phase
    £15,000+Ongoing authority, LinkedIn, funnel, visibility or ecosystem supportUsually monthly retainer
    £30,000+Longer Authority Engine engagement with multi-layer implementationMonthly retainer or phased strategic engagement

    How larger authority builds are structured

    01

    Three-month trial period

    Enough time for both sides to test the working relationship, build momentum and understand what the authority ecosystem needs.

    02

    Option to stop after the trial

    If the fit is not right, the work can end after the initial period.

    03

    Ongoing 12-month authority partnership

    If the trial works, the engagement moves into a longer-term retainer where strategy, content, visibility, positioning and campaigns are refined over time.

    The three-month trial lowers perceived risk, while the 12-month continuation frames authority as an ongoing strategic asset rather than a one-off marketing task.

    Book & Authority Route Finder

    Find your book-to-authority route.

    Answer a few questions about your book, idea, business model and goals. Your answers help us understand whether you are best suited to a resource, a strategy session, a Bestseller Campaign, a relaunch, positioning support, LinkedIn authority work or a deeper authority partnership.

    Find out which route makes sense for you

    It should take around 5–7 minutes. Your answers help us give you a more useful recommendation. You do not need to know which service you need before you begin.

    You do not need to know the answer before you complete this. The scorecard exists to help us understand where you are, what is missing and which route would make the most sense.